Speaker Spotlight

Jazmine Couch is the Regional Retail Purchasing Manager for The Garden/King City Gardens. She has been in the cannabis industry for almost 7 years, starting her career in retail operations before moving into purchasing. She has built a reputation for driving profitability, optimizing inventory performance, and cultivating high-impact vendor partnerships across multiple cannabis markets.

Jazmine leads assortment planning, promotional strategy, and vendor negotiations for high-volume retail operations. Her ability to align product mix with consumer demand has contributed to significant margin growth, while her expertise in negotiations has generated substantial revenue through vendor partnerships and strategic discounting.

Prior to this role, Jazmine spent several years managing purchasing operations across Ohio, Massachusetts, and New York. Her leadership also extended to mentoring associate buyers and collaborating cross-functionally with marketing and operations teams to strengthen overall business performance.

Known for her collaborative leadership style and deep understanding of cannabis retail operations, Jazmine combines market trend analysis, inventory forecasting, and data-driven decision-making to strengthen brand positioning and drive sustainable growth.