OCHBS is uniquely structured to serve the needs of both business-to-consumer (B2C) and business-to-business (B2B) attendees, making it one of the most inclusive and dynamic cannabis industry events in the Midwest. For B2C audiences, the summit offers direct access to licensed dispensaries, physicians, product educators, and medical card certification services, giving patients, caregivers, and consumers the opportunity to explore the latest in cannabis wellness, CBD therapies, and emerging products. Meanwhile, B2B attendees — including cultivators, processors, dispensary owners, technology providers, investors, consultants, and legal experts — can take advantage of curated networking opportunities, workshops, and exhibitor connections that drive meaningful partnerships, lead generation, and growth strategy. Whether you’re a patient looking to learn, a retailer sourcing new inventory, or a cannabis executive seeking capital or collaboration, OCHBS bridges the entire cannabis ecosystem across both consumer and professional sectors.