Jazmine (Jaz) Couch is a seasoned professional in the rapidly evolving landscape of the cannabis industry. With 4 years of experience in procurement, she has established herself as a trusted figure in sourcing and supply chain management within the cannabis sector.

As the buyer for Cresco/Sunnyside*, Jaz plays a pivotal role in shaping the company’s product offerings and ensuring a steady supply of high-quality cannabis products. Her expertise extends across various product categories including flower, concentrates, edibles, and vapes, allowing her to curate diverse and appealing selections for consumers.

Jaz’s comprehensive understanding of industry regulations and market trends enables her to navigate complex compliance requirements while staying ahead of emerging opportunities. She continuously monitors shifts in consumer preferences and regulatory landscapes, leveraging this insight to inform strategic purchasing decisions and optimize inventory management.

She is deeply invested in driving positive change within the cannabis industry, advocating for diversity, inclusion, and responsible business practices.

With her unwavering dedication to excellence, Jaz Couch is a driving force behind Cresco/Sunnyside* mission to provide consumers with premium cannabis products that are both responsibly sourced and meticulously curated.